At 77sx, your privacy is treated as seriously as the security of your account funds. This Privacy Policy explains in plain, clear terms exactly what personal data 77sx collects from Pakistani players, why we collect it, how we store and protect it, who we share it with, and what rights you have over your own information. Please read this document carefully before registering or continuing to use the 77sx platform.
Six core privacy principles that govern how 77sx handles every piece of data belonging to our Pakistani players.
77sx collects only the data necessary to operate your account, verify your identity, process PKR deposits and withdrawals via JazzCash and EasyPaisa, prevent fraud, and comply with applicable regulatory obligations. We do not collect data speculatively.
All personal and financial data on the 77sx platform is stored using industry-standard encryption. KYC documents including Pakistani CNICs and Passports are stored in isolated, access-controlled environments with strict internal access policies and audit logging.
77sx does not sell, rent, or trade your personal data with third parties for marketing purposes. Data is shared only with payment processors (JazzCash, EasyPaisa, HBL, UBL, Meezan), identity verification providers, and regulatory or law enforcement bodies where legally required.
77sx uses cookies and similar technologies to maintain your session, remember your preferences, and analyse platform usage patterns to improve the experience. You can manage cookie preferences through your browser settings, though some cookies are essential for the 77sx Login session to function.
77sx retains account and transaction data for the period necessary to fulfil our contractual, legal, and regulatory obligations. KYC documents are retained for a minimum period as required by anti-money laundering regulations. You may request data deletion subject to these legal retention obligations.
As a 77sx player you have the right to access a copy of your personal data, request corrections to inaccurate data, request deletion of data where no legal obligation to retain it exists, and withdraw consent to processing where processing is consent-based. Contact support to exercise any of these rights.
77sx is an internationally licensed online casino and sports betting platform operating at 77sx.club. For the purposes of this Privacy Policy, 77sx acts as the data controller in respect of all personal data collected from users of the platform. References to "77sx", "we", "us", or "our" throughout this policy refer to the 77sx platform, its owners, operators, directors, and authorised processors acting on our behalf.
77sx is built specifically for the Pakistani market and processes all financial transactions in Pakistani Rupees (PKR). Our platform supports PKR deposits and withdrawals through JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, SadaPay, Raast, and USDT TRC20. All personal data you provide during registration, KYC verification, and platform use is processed in accordance with this Privacy Policy.
If you have any questions regarding this Privacy Policy or wish to exercise your data rights, you may contact the 77sx data team via the 24/7 live chat function on the platform or by emailing .
77sx collects the following categories of personal data from users of the platform. Data collection is limited to what is necessary and proportionate for the purposes described in Section 5 of this policy.
| Data Category | Specific Data Points | When Collected |
|---|---|---|
| Identity Data | Full legal name, date of birth, gender, CNIC number, Passport number (where provided) | Registration & KYC |
| Contact Data | Mobile number, email address, city of residence (Karachi, Lahore, Islamabad, etc.) | Registration |
| Financial Data | JazzCash / EasyPaisa account numbers, bank account details (HBL, UBL, Meezan), USDT wallet addresses, transaction history | Deposit / Withdrawal |
| KYC Documents | Scanned copies of CNIC, Passport, or Driver's License; proof of address documents | KYC Verification |
| Usage Data | Login timestamps, device type, browser type, IP address, pages visited, games played, bet history | Ongoing Platform Use |
| Communications Data | Live chat transcripts, support emails, complaint records | Support Interactions |
| Marketing Preferences | Promotional opt-in/opt-out status, preferred communication channel | Registration / Account Settings |
77sx collects personal data through the following channels and methods:
77sx processes your personal data on the following legal grounds depending on the purpose of processing:
The personal data 77sx holds about you is used for the following specific purposes:
77sx does not sell, rent, or disclose your personal data to third parties for their own commercial purposes. We share personal data only in the following limited and controlled circumstances:
77sx operates as an internationally licensed platform, which means that some personal data collected from Pakistani players may be processed by 77sx's infrastructure, personnel, or third-party service providers located outside of Pakistan. Where data is transferred internationally, 77sx takes appropriate measures to ensure that your personal data receives an equivalent level of protection to that which it receives within Pakistan.
Appropriate safeguards for international data transfers may include contractual data processing agreements with receiving parties, transfer to jurisdictions that maintain adequate data protection frameworks, and technical security controls including encryption in transit and at rest. If you require further information about the international transfer mechanisms applied to your specific data, please contact .
77sx uses cookies and similar technologies on the platform. Cookies are small text files stored on your device when you access the 77sx website. The following categories of cookies are used:
You can manage non-essential cookie categories through your browser settings. Note that disabling essential cookies will prevent you from accessing your 77sx account. For mobile users accessing 77sx via a browser on Android or iOS devices in Pakistan, the same cookie categories apply within the browser environment.
77sx implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. These measures include:
Despite these measures, no online platform can guarantee absolute security. In the event of a data breach that is likely to result in a risk to the rights and freedoms of affected players, 77sx will notify affected individuals in accordance with applicable breach notification obligations and take immediate remedial action to contain the breach.
77sx retains personal data for the period necessary to fulfil the purpose for which it was collected, subject to any longer retention periods required by applicable law, regulatory obligation, or legitimate dispute resolution needs. The following retention periods apply as a general guide:
Following the expiry of the applicable retention period, personal data is securely deleted or anonymised in accordance with 77sx's internal data disposal procedures.
As a 77sx player, you have the following rights in relation to your personal data. These rights may be subject to exceptions or limitations in specific circumstances — for example, where fulfilling a request would compromise 77sx's legal obligations or the rights of other individuals.
Request a copy of all personal data 77sx holds about your account, including your registered details, KYC status, and transaction history.
Request correction of any inaccurate personal data held about you. For identity data, supporting documentation may be required to process the correction.
Request deletion of your personal data where 77sx has no overriding legal obligation to retain it. AML and KYC retention requirements may limit full erasure in some cases.
Request that 77sx temporarily restricts processing of your data while a rectification request or objection is being assessed. The account may be suspended during restriction periods.
Request a structured, machine-readable export of personal data you have provided to 77sx directly, where processing is based on consent or contractual necessity.
Object to processing of your data based on legitimate interests, including direct marketing. Marketing opt-outs take effect immediately upon receipt of a valid objection request.
To exercise any of the above rights, contact the 77sx privacy team via 24/7 live chat or by emailing with the subject line "Privacy Rights Request". We will acknowledge your request within 72 hours and respond in full within 30 days. Requests that are complex or involve large volumes of data may be extended by a further 30 days, in which case you will be notified of the extension and the reason for it.
77sx reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, applicable law, regulatory requirements, or platform functionality. The effective date and version number displayed at the top of this document will be updated to reflect the current operative version.
Where changes are material — for example, changes to the categories of data we collect, the third parties we share data with, or the legal basis on which we process data — 77sx will notify registered players by email to their registered address or by a prominent notice on the platform prior to the changes taking effect. Continued use of the 77sx platform after the effective date of an updated Privacy Policy constitutes your acceptance of the revised terms.
We encourage you to review this Privacy Policy periodically, particularly ahead of making deposits during major sporting events such as PSL seasons and ICC tournaments when platform activity is highest and promotional data processing is most active.
If you have any questions about how 77sx handles your personal data, or if you wish to exercise your privacy rights, our support team is available 24/7. You can also review our full Terms & Conditions or visit the Responsible Gaming page for tools to manage your account. 21+ only. Please play within your means.